Harvard Business School
Services & deliverables
Content strategy development
Editorial calendar development
Landing page copy
SEO optimization
Blog writing
Content commissioning, freelancer management
Interviewing of subject matter experts
Social media copywriting
Proofreading and copyediting
Website content management
Email and newsletter
Paid ad copy
Video campaigns
Website redesign support
tools
Salesforce Marketing Cloud
Airtable
Sprout Social
ClickUp
Stakeholders
Central brand
Paid social
Employer relationship management
Alumni relationship management